WiSe 19/20: Bachelor's Programmes
Bachelor's programme in Business Administration (as of winter semester 2017/18)
0170d_k150-
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Business- und Dienstleistungsmarketing (Business and Service Marketing) 0170dB5.1
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Marketingplanung (Marketing Planning) 0170dB5.2
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Academic Approaches and Methods in Marketing 0170dB5.4
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Schließende Statistik (Inferential Statistics) 0171cA1.6
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Specialization Phase
- Specialization Area: Interorganizational Cooperation 7 Modules
- Spezialisation Area: Business Administration and Taxation 7 Modules
- Specialization Area: Economic Theory and Policy 6 Modules
- Specialization Area: Quantitative Methods 6 Modules
- Specialization Area: Public and Commercial Law 3 Modules
- Specialization Area: Organization 8 Modules
- Specialization Area: Corporate Governance and Responsibility 8 Modules
- Specialization Area: Innovation Management 8 Modules
- Specialization Area: Marketing 4 Modules
- Specialization Area: Business Information Systems 6 Modules
- Specialization Area: Controlling 9 Modules
- Specialization Area: Finance 7 Modules
- Specialization Area: Corporate Accounting and Auditing 15 Modules