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From Research to Ideation: Developing a Business Idea for the Research to Market Challenge

13.04.2021 | 10:00 - 12:00

This Event will be held in English.

You have been working on your research for a while but haven’t figured out how to translate it into a concrete business idea? Or maybe you have many ideas and cannot decide which one to follow? On the basis of the Design Thinking methodology you will try out different ideation techniques in our interactive webinar. You will learn what makes a good idea and how to formulate it for testing. This event is especially helpful to applicants of the Research to Market Challenge 2021.

  • Input: Ideation Basics
  • Excercise: Brainstorming methods and decision making: What makes a good product/service/business idea?
  • Deep dive “Problem-Solution-Fit” + exercise

This event is only open for applicants of the Research to Market Challenge 2021. Register here: https://falling-walls.com/yes/webinar/from-research-to-ideation-13-04-2021/apply/

More information on the R2MC: www.marketchallenge.de